Aira Adds Apple and Tesla Veteran Jeff Risher as Chief Strategy Officer & General Counsel

Aira, Inc. Chandler, Arizona
March 17, 2020
Aira Adds Apple and Tesla Veteran Jeff Risher as Chief Strategy Officer & General Counsel
​Aira Inc.​, makers of FreePower​™ free-position wireless charging technology, is excited to announce it has added Apple and Tesla veteran ​Jeff Risher​ to its executive team as Chief Strategy Officer and General Counsel. In this role, ​Jeff will lead the company’s business development and corporate strategy, as well as oversee Aira’s legal matters, IP strategy and technology partnerships. The hire, ​Aira’s most senior to date, adds important expertise as the company aims to transform wireless charging and expand its reach…

Aira Inc.​, makers of FreePower​free-position wireless charging technology, is excited to announce it has added Apple and Tesla veteran ​Jeff Risher​ to its executive team as Chief Strategy Officer and General Counsel.

In this role, ​Jeff will lead the company’s business development and corporate strategy, as well as oversee Aira’s legal matters, IP strategy and technology partnerships. The hire, ​Aira’s most senior to date, adds important expertise as the company aims to transform wireless charging and expand its reach into key verticals including consumer electronics, automotive, furniture, and hospitality.

Jeff brings two decades of ​experience and leadership from technology and automotive brands including Apple, Tesla, and Faraday Future in technology, IP strategy, licensing, litigation, mergers & acquisitions, and strategic partnerships. He has been recognized as one of the “Top IP Strategists in the World” by ​Intellectual Asset Management Magazine​ (IAM) and has served as a key advisor for fast growth tech startups.

“We are excited to welcome Jeff to Aira as he brings a wealth of experience and proven judgment in areas that are critical to our growth and success,” said Jake Slatnick, co-founder and CEO of Aira. “Jeff is a seasoned technology strategist, IP expert and deal maker, and has experience at some of the most innovative and well-known brands in the world. He will be instrumental towards our mission to evolve wireless charging forever.”

“From the time I met Jake and Eric, and saw the technology working, I knew I had to be a part of this,” said Risher. “It’s rare to come across an opportunity like Aira where the present needs, future direction and its transformative technology are so well matched with my strengths and background. FreePower has the potential to re-energize the wireless charging industry and deliver on the promise of convenience. It can ignite entirely new ecosystems providing business opportunities and stronger charging experiences across so many different industries.”

Through inventive hardware and software, Aira has transformed the wireless charging experience with FreePower™. Engineered from the ground up, FreePower™ achieves complete freedom of placement with its built-in-house chipset and foundationally new wireless power transmitting technology. Sophisticated algorithms enable multi-device charging with rapid device detection and precision power delivery. Aira’s FreePower™ technology is an elegant solution that pushes boundaries making good on the fundamental promise of wireless charging – convenience.

Operating on top of the Qi Standard, FreePower™ is compatible with all major devices including those from Apple, Samsung, and Google.

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About FreePower

FreePower is on a mission to bring wireless power to surfaces everywhere. In 2017, FreePower (FKA Aira) took the first steps toward reinventing a technology that had always fallen short of expectations: wireless charging. Today, FreePower has more than 240 patent assets for our advanced system, all of which were engineered in-house. After years of perfecting the technology, the second-generation FreePower launched with Tesla in 2023, followed by the latest innovation: FreePower for Countertop. From bar tops at a restaurant to kitchen islands and home offices, this embedded technology seamlessly integrates into surfaces of all kinds. FreePower is partnering with leading architects, designers, builders, and fabricators to bring power to the spaces that connect us.